Private market rental rates in San Diego

From 200 comparable San Diego rentals (July 14, 2026): the median day rate is $53, with a typical band of $47-$61. Below - what each vehicle class earns, what hosts actually list, and the top earners.

Median day rate

$53

$47-$61 typical

Rentals sampled

200

as of July 14, 2026

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Los Angeles · $22,000 sticker

Out the door$24,084
Earns in LA$1,240 / mo
Maintenance-$62 / mo
Break-evenmonth 21
Sell by125,000 mi
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Workhorse class. Earns its keep with room to spare.

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By vehicle class

Median day rate by class

ClassMedian /dayTypical bandSample
SUVs$53$47-$61200

Top earners

Highest median day rates

  • Nissan Pathfinder$73/day · 10 listed
  • Jeep Wrangler$68/day · 6 listed
  • Mazda CX-50$58/day · 16 listed
  • Chevrolet Trax$52/day · 10 listed
  • Volkswagen Tiguan$47/day · 12 listed
  • Nissan Kicks$46/day · 11 listed

Supply leaders

What hosts actually list

  • Mazda CX-5016 listed · $58/day
  • Volkswagen Tiguan12 listed · $47/day
  • Nissan Kicks11 listed · $46/day
  • Nissan Pathfinder10 listed · $73/day
  • Chevrolet Trax10 listed · $52/day
  • Jeep Wrangler6 listed · $68/day

Method: Carlyle draws on rental market data by vehicle class (samples are weighted, not exhaustive) and takes median advertised day rates. Gross rates - before the platform's cut (on Turo, the host's protection plan sets it) and your costs. Not affiliated with Turo.

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