Market Notes - November 7, 2026
SUVs on Turo in Phoenix: $43 a day across 152 comparable rentals
By Carlyle. From rental market data; aggregates only.
Phoenix SUVs are renting at a median of $43 a day as of July 15, 2026, with the typical band running from $35 to $54 across 152 rentals in the market. That median sits $8 below the national class median of $51.
By the numbers
- Median day rate
- $43
- Typical band
- $35-$54
- Rentals sampled
- 152
- SUVs$43
What it means for a host
The $35-to-$54 typical band is $20 wide, so there's real room to position within it depending on the model and trim you're running. Supply is most crowded around the Hyundai Palisade, which has 12 rentals at a median of $42, sitting just below the market median. Chevrolet Tahoes command a median of $54 and land at the top of the typical band with only 6 rentals, while Mercedes-Benz GLS-Class cars reach a median of $95 with just 4 in the market, well above the band. Compared to other markets, Phoenix trails San Francisco by $15, New York by $13, and Dallas by $12, though Chicago's median of $44 is close to Phoenix.
Where the supply is
- Hyundai Palisade12 rentals - $42 a day
- Chevrolet Tahoe6 rentals - $54 a day
- Toyota RAV45 rentals - $33 a day
- Kia Soul5 rentals - $29 a day
- Mercedes-Benz GLS-Class4 rentals - $95 a day
The full page for this market: private market rental rates in Phoenix.
Estimates from advertised rates, not earnings. No individual rental, host or vehicle is reproduced. Carlyle is not affiliated with Turo.