Market Notes - October 13, 2026
Trucks on Turo in Seattle: $66 a day across 52 comparable rentals
By Carlyle. From rental market data; aggregates only.
Seattle truck rentals carry a median daily rate of $66 as of September 6, 2026, sitting $6 below the national class median of $72. The typical band runs from $54 at the 25th percentile to $87 at the 75th, a spread of $33.
By the numbers
- Median day rate
- $66
- Typical band
- $54-$87
- Rentals sampled
- 52
- SUVs$49
- Cars$43
- Minivans$55
- Trucks$66
What it means for a host
The $33 band tells hosts there's meaningful room between the floor and ceiling, so positioning matters. Toyota Tacoma leads supply with 13 cars at a median of $63, and the Ford F-150 follows at 7 cars and $64, meaning the most common trucks cluster near the lower end of the band. The Cybertruck sits well above at a median of $116 on 9 cars, which keeps it in a separate tier. Comparison markets like Chicago at $78 and San Francisco at $91 both run higher, which suggests Seattle truck demand doesn't yet support those rates, and Houston at $63 confirms Seattle is already above the lowest comparable market.
Where the supply is
- Toyota Tacoma13 rentals - $63 a day
- Tesla Cybertruck9 rentals - $116 a day
- Ford F-1507 rentals - $64 a day
- GMC Sierra 15003 rentals - $74 a day
- Rivian R1T3 rentals - $77 a day
The full page for this market: private market rental rates in Seattle.
Estimates from advertised rates, not earnings. No individual rental, host or vehicle is reproduced. Carlyle is not affiliated with Turo.