Market Notes - September 23, 2026

Cars on Turo in Houston: $45 a day across 162 listings

By Carlyle. From scans of public Turo listings; aggregates only.

Houston cars sit at a median of $45 a day as of September 6, 2026, with the typical band running from $39 to $66. That median is $3 below the national class median of $48.

By the numbers

Median day rate
$45
Typical band
$39-$66
Listings scanned
162
All-Star hosts
33%
Trips per car
24
Day rate by class in Houston
  1. SUVs$45
  2. Cars$45
  3. Minivans$47
  4. Trucks$63

What it means for a host

The $27 spread between the 25th and 75th percentiles tells hosts there's real pricing room above the floor: cars priced at or above $66 are already in the top quarter of the market. Supply is concentrated at the low end, with the three most-listed models, Nissan Sentra, Toyota Corolla, and Hyundai Elantra, all carrying medians between $38 and $44, so a car priced near or above the median faces less direct competition than the raw listing count of 162 suggests. San Francisco and New York come in at $58 and $56 respectively, each well above Houston's median, while Seattle is the floor market at $43, just $2 below Houston. Among top-earning cars here, Chevrolet Corvette listings median at $125 and Mercedes-Benz C-Class at $70, both sitting above the typical band and showing that differentiated vehicles can clear the $66 upper marker comfortably.

Where the supply is

  1. Nissan Sentra14 listings - $44 a day
  2. Toyota Corolla13 listings - $43 a day
  3. Hyundai Elantra11 listings - $38 a day
  4. Nissan Altima9 listings - $41 a day
  5. Honda Accord8 listings - $46 a day

The live page for this market: what cars earn on Turo in Houston.

Estimates from advertised rates, not earnings. No individual listing, host or vehicle is reproduced. Carlyle is not affiliated with Turo.

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