Market Notes - September 19, 2026
Cars on Turo in Dallas: $48 a day across 153 comparable rentals
By Carlyle. From rental market data; aggregates only.
Dallas Cars sit at a median of $48 a day as of September 6, 2026, matching the national median for the class exactly. The typical band runs from $42 at the 25th percentile to $74 at the 75th, a spread of $33.
By the numbers
- Median day rate
- $48
- Typical band
- $42-$74
- Rentals sampled
- 153
- SUVs$55
- Cars$48
- Minivans$52
- Trucks$70
What it means for a host
The heavy concentration of supply sits at the low end: Toyota Corollas (13 cars, median $42), Nissan Sentras (8 cars, $41), and Kia Fortes (8 cars, $37) crowd the floor of the band, so cars priced in that zone face the most direct competition. The top-earning models in Dallas - Corvette at $102, Mercedes-Benz E-Class at $74, and C-Class at $65 - all clear the 75th percentile, suggesting the upper end of the band has room without much supply pressure. Compared to other markets, Dallas trails San Francisco by $10 and New York by $8, while sitting just $3 below Los Angeles, so demand drivers here are closer to an LA-type market than a coastal premium one. Within Dallas itself, Trucks carry the highest median at $70 and SUVs at $55, both above Cars at $48, which is worth weighing if a host is considering which class to add next.
Where the supply is
- Toyota Corolla13 rentals - $42 a day
- Nissan Sentra8 rentals - $41 a day
- Toyota Camry8 rentals - $48 a day
- Kia Forte8 rentals - $37 a day
- Kia K47 rentals - $44 a day
The full page for this market: private market rental rates in Dallas.
Estimates from advertised rates, not earnings. No individual rental, host or vehicle is reproduced. Carlyle is not affiliated with Turo.